Interactive E-Learning
Your COB Certified E-Business Manager interactive e-learning is a key component of the following course packages:
- COB Certified E-Business Manager E-Learning Course
- COB Certified E-Commerce + E-Business Manager Course
- Accelerated Digital Excellence Program (All three COB Certified Manager online courses)
- COB Certified E-Business Leader - Part 1 E-Learning Course
Please click on the relevant course package above for full information about the courses.
Course curriculum
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Instructions
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Get Your 6 E-Books
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Lesson 1 - Introduction
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Lesson 2: Types of E-Business
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Lesson 3 - Achieving Ultimate E-Business
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Lesson 4 - Models for Generating Revenue Online
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Lesson 5 – E-Business Planning
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Lesson 6 - Managing E-Business Risks
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Lesson 7 - E-Risk Workshop
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Lesson 8 - Managing Your E-Business Project
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Lesson 9 - Introduction to E-Business and the Law
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Lesson 10 - Quiz 1 - E-Business Strategy, Planning & Management Quiz
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Lesson 11 - Introduction to E-Commerce
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Lesson 12 - The Advantages of E-Commerce
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Lesson 13 - E-Commerce Risks and Disadvantages
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Lesson 14 - Why Do Customers Buy Online?
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Lesson 15 - Building Consumer Trust
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Lesson 16 - Elements of a Successful Storefront
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Lesson 17 - The Online Buying Process
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Lesson 18 - Online Storefront Solutions
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Lesson 19 - E-Commerce Security
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Lesson 20 - Accepting Payments Online
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Lesson 21 - How to Avoid Charge Backs and Fraud
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Lesson 22 - E-Commerce Quiz 1
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Lesson 23 - E-Commerce Categories, Sub-Categories and Products
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COB Certified Manager Downloadable Templates
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Lesson 24 - E-Commerce and Shipping
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Lesson 25 - E-Commerce Store Requirements Checklist
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Lesson 26 - Further E-Commerce Considerations
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Lesson 27 - Introduction to E-Commerce Law
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Lesson 28 - E-Commerce Quiz 2
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Lesson 29 - E-Commerce Summary
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Lesson 30 – What is Content and Content Strategy
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Lesson 31 – Web 2.0 – Web 4.0
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Lesson 32 – Web Site Critique
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Lesson 33 – Web Content Planning
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Lesson 34 – Accessibility
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Lesson 35 – Content Planning Workshop
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Lesson 36 - Online Audience and Customer Engagement
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Lesson 37 – Case Study – Customer-Focused Content Strategy
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Lesson 38 - Content Strategy & Customer Experience Quiz
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Lesson 39 - Writing for the Web - Structure
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Lesson 40 – The Art of Web Writing
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Lesson 41 - Search Engine Optimisation
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Lesson 42 - SEO Workshop
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Lesson 43 - SEO Web Writing Quiz
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Lesson 44 - Content and SEO Web Writing Summary
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Lesson 45 – Introduction to Digital Marketing and Branding
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Lesson 46 – Introduction to Search Advertising
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Lesson 47 – Google Adwords – Workshop 1
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Lesson 48 – Introduction to Banner Advertising
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Lesson 49 – Google Adwords – Workshop 2
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Lesson 50 – Affiliate Marketing
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Lesson 51- Introduction to Video Advertising
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Lesson 52 - Linkedin Advertising Workshop
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Lesson 53 - Facebook Advertising Workshop
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Lesson 54 - Introduction to Digital Marketing & Advertising Quiz
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Lesson 55 - Digital Marketing and Advertising Summary
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Lesson 56 – Email Marketing
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Lesson 57 - Email Marketing Quiz
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Lesson 58 - Email Marketing Summary
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Lesson 59 – Introducing Social Media
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Lesson 60 – Widgets
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Lesson 61 - Twitter for Business
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Lesson 62 - Social Media Marketing Quiz
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Lesson 63 – Social Media Marketing Summary
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Lesson 64 - Course Summary and Exam Practice Exercise
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Planning to Take the Exam? Next Steps
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About this course
- 68 lessons
- Price from $1,350