Course Description

Become a Leading E-Commerce Sales Professional!

Get instant access to the online version of this global Web Merchandiser Qualification. Subscribe your employees to this course so they get expert insights and powerful hands-on workshops including web merchandising, content strategy, SEO web writing. This course has been attended by professionals at Fraser, Three, Schneider Electric, L'Oréal and more. 

Includes:

  • 6-weeks access to around 15-hours of high-impacting interactive online lessons and workshops (compatible with Tablets, Windows and Mac PCs) 
  • Downloadable e-learning versions of the 5 official COB Certified Web Merchandiser course books 
  • Includes online exam and shareable Digital Credential (if exam passed)* 

*In line with high-end credible industry certifications our pass mark is 70%. We have a high success rate. If you pass the exam, we'll issue you with your secure shareable digital qualification certificate.  (Subscription fee excludes exam retakes).

Is this course for you? What are the outcomes and benefits? What will you learn? 

Download Full Brochure (PDF 8.3MB)
Multi-User Subscriptions

Price: $675
(including tax)

Course curriculum

    1. Instructions

    2. Get Your 5 E-Books & Web Merchandising Workshop Kit

    3. Lesson 1 - Introduction

    1. Lesson 2 – What is Content and Content Strategy

    2. Lesson 3 – Web 2.0 – Web 4.0

    3. Lesson 4 – Web Site Critique

    4. Lesson 5 – Web Content Planning

    5. Lesson 6 – Accessibility

    6. Lesson 7 – Content Planning Workshop

    7. Lesson 8 - Online Audience Engagement

    8. Lesson 9 – Case Study – Customer-Focused Content Strategy

    9. Lesson 10 - Content Strategy & Customer Experience Quiz

    10. Lesson 11 - Writing for the Web - Structure

    11. Lesson 12 – The Art of Web Writing

    12. Lesson 13 - Search Engine Optimisation

    13. Lesson 14 - SEO Workshop

    14. Lesson 15 - SEO Web Writing Quiz

    15. Lesson 16 - Content and SEO Web Writing Summary

    1. Lesson 17 - Web Merchandising Know-How

    2. Lesson 18 - Web Merchandising Workshop 1

    3. Lesson 19 - Web Merchandising Workshop 2

    4. Lesson 20 - Web Merchandising Categories and Products Implementation & Workshop 3

    5. Lesson 21 - Merchandising with Special Offers

    6. Lesson 22 - Web Merchandising Quiz

    7. Lesson 23 - Web Merchandising Summary

    1. Lesson 24 - Course Summary and Exam Practice

    2. Get Ready for Your Exam

About this course

  • $675.00
  • 27 lessons

Finance Options

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